Chef Direct aspires to establish itself as a premier food exporter and packer, prioritising the delivery of high-quality products within the region.
Recognised as a leading exporter of palm oil-based products, Chef Direct consistently delivers world-class goods and services to clients globally.
The company is expanding its global product distribution while actively seeking to broaden its presence in various regions. Presently, Chef Direct’s major export markets encompass the Middle East and African continents.
Benefiting from a management team with over 20 years of industry experience, Chef Direct is supported by a highly experienced team dedicated to providing excellent service to clients.
Setting itself apart from competitors, Chef Direct not only sells products under its own brand but also manufactures OEM brands for clients worldwide, provided they have substantial quantity requirements. The company prides itself on top-notch delivery and quality.
Receiving its first SME100 Award, Chef Direct sees it as a recognition of the company as a trusted exporter of palm oil products. The award serves as motivation for the team to strive for even greater accomplishments in the future.
In terms of innovation and experimentation, Chef Direct values customer feedback as a crucial element in enhancing existing products and exploring new product lines.
In the realm of sustainability and corporate social responsibility (CSR), Chef Direct actively participates in international events related to its products quarterly, aiming to attract new clients and explore opportunities.
The company believes in leading by example and creating awareness among employees about the significance of CSR and sustainability.
To achieve this, Chef Direct plans to develop and implement comprehensive training programs to educate employees on these important principles.
