There has been positive growth in travel appetite after the relaxation of the Covid restrictions as travellers can now easily travel into and out of the country, without having to quarantine upon arrival.
According to Traveloka, flight searches for overseas destinations on the travel superapp between April and May 2022 recovered to the previous corresponding period in 2019. Overall, international flight issuance has grown by 48 percent on average, since the announcement of border reopening on 24 March.
Cognisant of this new reality, Traveloka is collaborating with its travel partners in the flight, hotel and attraction segments on a GOverseas: International Travel Fiesta campaign that offers Malaysians deals of up to RM1,335 off for flight tickets, hotels and tourist attractions between 31 May and 6 June 2022.
In addition, customers will also be rewarded with flight coupons when they participate in Traveloks’s special in-app missions, Live streams are also lined up, especially for popular destinations such as Indonesia, South Korea and Thailand.
Details about Covid-19 requirements of their intended destination can be found under Traveloka’s Important Notices tab.
“We are observing new patterns involving overseas travellers in Malaysia. In 2019, frequent fliers were very much at ease with overseas travels. Their booking journey was straightforward. They search for the best deals, book their flights and accommodation on the app and fly.
“At present, travellers are still uncertain of Covid-19 requirements overseas. Some are also unsure of what to do when they travel to an overseas destination once again after more than two years of staying on the ground and shifting their focus on other aspects of life. On top of that, the pandemic may have also taken a toll on some of these travellers’ expenses,” said Angelica Chan, country manager, Traveloka Malaysia.
“With the fact that Malaysia has an 88.48 percent smartphone penetration rate, it makes good sense to reignite the wanderlust spirit among Malaysians digitally. We are enabling travellers to gain inspiration on what they can do overseas and learn about Covid-19 requirements apart from discovering good deals on the travel superapp and our website.”
One of campaign’s flight partner, Malaysia Airlines, has added new destinations to its network, with the most recent was the commencement of direct flights to Doha, Qatar, and an upcoming route to Haneda, Japan.
“We have also increased flight frequencies from Kuala Lumpur to London, New Delhi, Kathmandu, Colombo, and Chennai. As the national carrier, we remain a trusted gateway into Malaysia, welcoming visitors to explore the many wonders that our country has to offer. Most importantly, we have put in place comprehensive Covid-19 health and safety measures, to ensure our passengers can continue to fly confidently,” said Lau Yin May, group chief marketing and customer experience officer, Malaysia Airlines.
