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Malaysian consumers name 23 products as Product Of The Year winners for 2016/17!

July 1, 2016

Twenty three products voted by 2,000 consumers, were announced as Product of the Year Malaysia (POY) winners in their respective categories.

“The winners were decided from the results of a consumer research study by Nielsen Malaysia. This was done after a panel of judges met to shortlist and streamline the entries,” said Mr Harmandar Singh, Director of Product of the Year Asia Sdn Bhd (picture).

“The Product of the Year logo tells consumers this is a good product, not because we say so, but because consumers chose that product as the best in its category.”

“Now in its third year, Product of the Year in Malaysia is fast becoming the benchmark of consumer confidence in Malaysia” adds Harmandar Singh, “Starting July 2015, consumers across Malaysia can shop easily by recognising the winners with the red Product of the Year logo which will be on packaging, advertising and in-store displays.”

The Product of the Year awards is in over 40 countries and across the five continents. Winning products for this third Product of the Year Malaysia awards are for new products or innovations in 2015.

Founder & President-Director of Product of the Year International Mr Christian Le Bret shared, “When I started the Product of the Year marketing concept in 1986, I didn’t expect it would expand to over 40 countries.

Now 29 years later, I can assure you I have witnessed many brands profiting with their Product of the Year wins and continue to succeed in the marketplace.”

LIST OF POY WINNERS 2016/17:

CATEGORY: Air Freshener

WINNER: Ambi Pur Mood Therapy Collection

CATEGORY: Beverages

WINNER: Milo Nutri G

CATEGORY: Coffee

WINNER: Nescafé Mountain Wash

CATEGORY: Disposable Diapers

WINNER: Drypers Touch

CATEGORY: Growing Up Milk

WINNER: S-26 Gold Progress & S-26 Gold Promise

CATEGORY: Face Cleanser