Generali Malaysia continues to make waves in the insurance industry with its unwavering commitment to customer satisfaction, operational excellence, and meaningful community engagement. As it redefines the insurance landscape, the company proudly highlights its strategic vision and recent achievements.
In its journey toward excellence, Generali Malaysia has successfully unified its general and life insurance branch networks. By offering a comprehensive range of solutions—including medical and health, motor, home, travel, personal accident, and business insurance—the company addresses the evolving needs of its customers.
Complementing these offerings, its Life insurance segment provides tailored solutions for protection, medical coverage, savings, and legacy planning, ensuring support at every stage of life.
This integration has strengthened Generali’s ability to deliver a consistent, seamless, and convenient customer experience, cementing its reputation as a trusted partner in safeguarding the interests of individuals and businesses alike.
Generali Malaysia’s strong financial results reaffirm its robust market position and strategic excellence. These achievements showcase the company’s ability to thrive in a competitive landscape while meeting increasing demand for its insurance products. Through operational efficiency and innovative growth strategies, Generali continues to drive long-term success.
Generali Malaysia, in collaboration with the United Nations Development Programme (UNDP), is championing resilience among small and medium-sized enterprises (SMEs). This partnership provides tailored insurance and risk financing solutions designed to address the growing challenges of climate change and emerging risks.
The initiative’s impact has been recognised with accolades such as the MSME Insurance Initiative of the Year – Malaysia and BMI Sustainable Brand Awards 2024. Key projects, including the Building MSME Resilience in Southeast Asia research report and the SME Loss Prevention Framework digital tool, underscore Generali’s commitment to sustainability and support for vulnerable businesses.
“As we look ahead, Generali Malaysia will continue to lead with purpose, fostering a resilient, inclusive, and sustainable insurance landscape for all Malaysians,” said Fabrice Benard, Chief Executive Officer of Generali Insurance Malaysia Berhad and Country Head for Generali Entities in Malaysia.
Generali Malaysia’s commitment to social responsibility is exemplified by its involvement in The Human Safety Net (THSN), a global movement of people helping people. Under THSN, the Munch & Move programme—developed in collaboration with Yayasan Generasi Gemilang—has supported over 531 families with young children by promoting healthy eating, caregiving, and early learning through engaging, play-based activities.
Additionally, Generali has partnered with the Suriana Welfare Society Malaysia to provide early education for underserved children in Kg Muhibbah. These initiatives reflect Generali’s dedication to empowering communities, fostering brighter futures, and reinforcing its role as a responsible corporate citizen.
Generali Malaysia’s exceptional performance has earned it industry recognition. The General insurance segment was awarded the International General Insurer of the Year – Malaysia for its successful integration of MPI Generali Berhad with AXA AFFIN General and Life Insurance.
Meanwhile, the Life insurance segment received the Insurance Initiative of the Year – Malaysia for its successful rebranding and operational transformation, including the migration of two core life systems and over 15 integrated peripheral systems in under 20 months. This achievement highlights the company’s commitment to innovation and enhanced customer engagement.
Generali Malaysia’s strategic focus on customer-centric solutions, operational excellence, and sustainability positions it as a leader in the insurance industry. By aligning with global best practices while addressing local needs, the company continues to strengthen its role as a lifetime partner in its customers’ journeys.
