Dropee, a homegrown B2B e-commerce specialist, has teamed up with Bank Simpanan Nasional (BSN) to introduce the Digital Niaga program that aims to address supply chain gaps and streamline financing approvals for SMEs, offering crucial support in navigating the increasingly complex marketplace.

Small businesses represent over 97% of Malaysia’s total commerce and play a vital role in the local economy. Many of these enterprises require support to maintain competitiveness.

In line with its commitment to leave “No Malaysian Left Behind,” BSN is diversifying its products and services to support various segments, including local businesses. BSN will collaborate with Dropee to identify eligible SMEs for participation in the Digital Niaga program.

These businesses will undergo training to incorporate technology and digital solutions into their operations. The collaboration targets RM300 million in financing for SMEs, offering tailored products like revolving supply chain financing to meet their diverse business needs. Digital adoption in daily operations is a key focus area.

Mujibburrahman Abd Rashid, chief business officer of BSN, said, “BSN sees micro and small businesses as the backbone of the Malaysian economy. We are pleased to partner with Dropee, which is timely and coincides with our aim to drive digital transformation among SMEs for enhanced operational efficiency and to gain a competitive advantage in today’s dynamic business landscape.”

Aizat Rahim, managing director of Dropee, said, “The Digital Niaga program is a golden opportunity for SMEs to turn their businesses around. This program provides the platform for them to find the right digital tools and easy access to financial resources. The aim is to boost revenue and growth for millions of Malaysia’s SMEs by connecting them to the right solutions and partners, such as BSN.”

This collaboration comes at a time when digital financial services and omni-channel commerce are shaping the retail industry. It equips SMEs with the knowledge to tap into the burgeoning internet economy, projected to contribute 22.6% to Malaysia’s GDP and generate half a million jobs by 2025.

The Digital Niaga program empowers businesses to fast-track their digital transformation and technology adoption, offering access to Dropee’s B2B e-commerce platform, the largest online marketplace in Malaysia.

Through data-driven insights, Dropee also forecasts product demand and recommends suitable financing products, enhancing SME competitiveness.

Aizat added, “The Digital Niaga program is aligned with the MADANI Economy aspirations to develop SMEs into regional champions and provide the necessary resources to drive their export potential, positioning Malaysia as one of the world’s top 30 largest economies.”

Dropee has played a pivotal role in the success of around 150,000 retailers and suppliers, with collaborations including national giants like Petronas, Mydin, and MR.DIY.

To register and learn more about the program, visit www.digital-niaga.com.


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