HUBBO POS, previously known as Aliments (French for ‘food’ or ‘nourishment’), has unveiled its new identity and strategic direction to strengthen its point-of-sale (POS) operations. In alignment with this shift, the platform is now dedicated to assisting local restaurants in adopting data-centric digital workflows and expanding their sales avenues.
The rebranding coincides with a fortified partnership with Grab, establishing HUBBO POS as Grab’s preferred cloud POS partner. This collaboration goes beyond food orders and payments, leveraging Grab’s extensive regional networks and infrastructure to deliver seamless POS integrations for merchants on the platform.
Having operated in Malaysia for five years, HUBBO POS has already integrated numerous merchants such as Village Park, KGB Burger, and Pasta Panas. With recent entry into the Indonesian market, the brand has expanded its POS integration and infrastructure, aiming to simplify operational complexities for merchants.
The updated system, including Grab’s latest scan-to-order feature, streamlines orders, enhances customer experiences, and fosters consolidated workflows.
Lee Teng, co-founder of HUBBO POS, stated, “The new name embodies our commitment to empower food merchants in achieving sustainable growth through exceptional customer experiences. ‘HUBBO’ reflects our mission to connect merchants with a hub of diverse digital solutions for their business operations, while ‘POS’ highlights our renewed focus on elevating point-of-sale capabilities across the Grab ecosystem.”
Dylan Lee, founder of Salad Atelier, praised the seamless integration of HUBBO POS into their operations, citing remarkable time and cost savings. Real-time inventory updates, effortless stock management, simplified staff rostering, and streamlined financial tracking are among the benefits highlighted by Lee.
HUBBO POS, an all-in-one POS hardware and software system, harnesses cloud technology to efficiently manage multiple order channels for restaurants, such as dine-in, online, takeaway, and drive-thru, all through a unified interface. Additionally, within the Grab ecosystem, merchants gain access to advanced operating functions including inventory overview, sales tracking, and table management.
Furthermore, HUBBO POS introduces built-in customer data analysis to restaurants, equipping owners with insights for informed, data-driven decisions. This feature complements the platform’s expanding list of integrations, including cashback membership programs and best-in-class solutions for sales and accounting.
Anticipating substantial benefits for F&B merchants, HUBBO POS predicts a 60% increase in productivity and a 30% boost in customer retention due to simplified operations.
Reduced labor costs and time savings are expected with instant access to inventory updates, staff scheduling, and finance reports, all available round-the-clock through cloud technology. For more information about HUBBO POS, visit www.hubbopos.com.
