AFFIN Bank Bhd has officially launched AFFIN Aspira, a platform which provides comprehensive all-in-one solution from transactions, financing, protection and advisory to support the aspiration of Malaysian start-up companies in Malaysia.

This latest initiative was unveiled at the inaugural SME Sustainability Conference organised by AFFIN BANK. Under AFFIN Aspira, Malaysian start-ups are encouraged to take advantage of various products offering which include:

  1. SMEssential, a single application process to apply for multiple products and services;
  2. SMEasy Protect, a business continuity insurance plan with an annual premium as low as RM15 and coverage up to RM250,000;
  • SMEmerge (including BizDana-I Start-up Financing Scheme) for working capital as financing support; and
  1. SMEColony, an award-winning mobile app which serves as a one-stop centre for start-ups to improve their business knowledge, enhance financial wellbeing and expand commercial

SME Sustainability Conference is part of AFFIN BANK’s initiative to push for adoption of Environmental, Social and Governance (ESG) practices amongst Malaysian SMEs and start- ups. It serves as platform to the participating companies to share their best practices and expand their business networks.

“AFFIN BANK has and will continue to play its role in supporting the Government’s efforts in pursuing greater energy sustainability projects in Malaysia. The hosting of this conference is in line with our push for Value-Based Intermediation (VBI) and focus towards ESG aspects.

In everything that we do, we aim to leave a long-lasting impact to our stakeholders,” said Datuk Wan Razly Wan Abdullah, President and Group CEO of AFFIN BANK.

The event also saw the exchange of scheduled agreement between AFFIN BANK and Credit Guarantee Corporation Malaysia Berhad (CGC) for the launch of BizDana/-I Start-up Financing Scheme of RM30 million for Islamic tranche and RM20 million for conventional tranche. This financing scheme, which has received many awards and recognitions, provides the guarantee coverage of 70% which could be utilised as a working capital for Malaysian start-ups to grow and expand their operations without any collateral.

In his speech, Datuk Mohd Zamree Mohd Ishak, CGC President/CEO said, “This is another significant collaboration between Affin Bank and CGC, as we stay true to our commitment to serving the Malaysian Micro, Small and Medium Enterprises (MSMEs).

“These PGs are a continuation of Affin Bank and CGC collaboration which started with the first BizDana- i tranche valued at RM15 million in October 2020, followed by the second tranche of RM20 million in June 2021, and now the third tranche. This is the first tranche of PG BizDana, which provides MSMEs financing for start-ups and we look forward to guaranteeing many more tranches in the future.”

Additionally, the participants of AFFIN BANK’s SME Sustainability Conference also had the opportunity to listen and share their thoughts during the SME BizChat session which focused on the awareness and adoption of Environmental, Social and Governance (ESG) agenda within the SMEs community.

Amongst the panellist at the session include representatives from Business Media International, Sidec, Small and Medium Enterprises Association (SAMENTA), Itramas Corporation, GR8 Dreams and Baker Tilly.


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